So You’re Employed But Keep Thinking About a Personal Business Idea

Let me guess: either you’re one of them, or you’re close to one of them. One of the millions who have accomplished so much for their organizations who now and then, or persistently, hear that voice in their heads telling them they should give it a go with that idea they’ve dreamt about for so long.

But with your hands full with so many responsibilities with your job and your family, plus all the other extras like staying fit and social… Who has the time and energy?

Let me tell you something I learned in my over a decade of experience managing research, development, innovation, and change projects for plenty and quite diverse local and multinational firms. When a company decides that they need a change, or the owners are looking for new opportunities to invest in, say to open a new business line or develop a new product, the primary scarcity they tend to have is:…? TIME. Because if they had the time, they’d do it themselves.

By now, we’re all very aware of the drill and the central conflict between running a business and managing change and innovation. Sometimes it’s impossible to have both, basically because of time and other resources. Hence, the management or the BOD determines after a diligent assessment whether producing those resources needed for change and innovation will be worthwhile to go out of their way and pursue the idea.

So, like within an organization, the process ought to begin with assigning the project to a responsible party in charge of administering the information and resources once the project owner has defined the ethics, vision, and specific objectives to achieve success. First, interdisciplinary research and evaluation. Make a recommendation, get a buy-in, and off to design and deploy.

The same principles apply to individuals, couples, and groups with multiple ongoing projects and responsibilities yet want or need to engage in a new ordeal, within or outside their primary productive organization.

I see it every month with successful executives completely giving in to their corporations, young couples starting out figuring out their meaningful path, with households with kids about to graduate figuring out what to do with their upcoming earned extra time and energy.

Meanwhile, I’m also always coming around with investors looking for something outside real estate, wanting to give their patrimony a push with a little bit more, yet controlled risk.

My path as an academic studying Quality of Life, corporate decision making, the relationship between the different forms of capital, and my decade-long and fortunate-enough experience managing growth and change projects for the private sector in such diverse environments have brought me to the place I am today. Everything has materialized in a particular protocol and formula.

A venture studio, dedicated to ideas and resources, serving such people by implementing our holistic methodology to identify or validate customer-centric hypotheses. Streamlining of the creative process, and proactively designing building blocks that can help entrepreneurs find their product-market fit.

I’m always available to discuss ideas and get to know talents in business and the cultural world.